Design & Development:
- Conducted user interviews and focus groups to understand the needs of Sasin’s target audience
- Created personas and user journeys to inform design decisions
- Created wireframes and high-fidelity mockups to visualize the user experience
- Designed a visually appealing and intuitive interface
- Developed a responsive design to ensure optimal viewing on all devices
- Implemented custom CMS for managing content and updates
- Developed event calendar and registration system
- Created custom forms for lead generation and inquiry management
- Integrated with social media platforms
- Optimized for SEO
- Designed an easy-to-use program comparison tool that allows users to select and compare multiple programs
- Added filters to help users narrow down their options
- Implemented calls-to-action and lead magnets to encourage users to take action